Microsoft Zune – iPOD killer? Sony PSP compete? fight Apple iTunes? and more

August 25, 2006 at 11:43 pm (Technology)

    Microsoft Zune mp3 music player

What is Zune?

Zune is an umbrella term from Microsoft that will cover an upcoming portable media player, the software that will drive the device and a service for acquiring and sharing media. The project was previously known as codename Argo. The Zune is currently under production at the Microsoft headquarters in Redmond, Washington.

Zune is speculated as the direct competition to Apple’s iPod family. However, the “Zune” brand will be used for all media players and other services. There are also speculations that Zune family will have a portable gaming device which Microsoft will bet against the PSP, handheld gaming device by Sony.

Zune will be up against Apple iPOD as a portable music device, against Sony PSP as a handheld gaming device, against Apple iTUNES with it’s Digital Rights Management(DRM) and probably some more.

I don’t know what you see here in the Engadget site is really Zune or not. The hardware is claimed to be manufactured by Toshiba.

Toshiba 1089 showed up on the FCC, featuring a 30GB HDD, FM tuner and a 3-inch screen. I was guessing that XBox team within Microsoft will design and produce it. Well, atleast now that Microsoft has Toshiba to take care of the production worries.

However, only a press release can confirm it – till then speculate, discuss and pass sarcastic remarks comparing it with iPOD. Do whatever, you can’t IGNORE the Zune :)

Earlier this year, Microsoft’s GM of marketing, Chris Stephenson says to engadget here:

“Today we confirmed a new music and entertainment project called Zune. Under the Zune brand, we will deliver a family of hardware and software products, the first of which will be available this year. We see a great opportunity to bring together technology and community to allow consumers to explore and discover music together.”

Microsoft Zune Player
Image Source: Engadget

UPDATE 1: Apple unveils new iPODs this week and Microsoft calls the press to discuss about Zune

UPDATE 2:Microsoft Zune Demo Video

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4 Comments

  1. Raje said,

    hi anand…
    gr8 to c u back….:)…hope things r rocking @ ur end…i guess i can peep into ur space for lot of tech info :)…
    cya
    raje

  2. vanand said,

    Thanks for dropping by Raje! Things are goin smooth here – how about you?

  3. Apple unveils new iPODs this week and Microsoft launches Zune today « Anand Hariharan V said,

    […] My previous post covering the same topic: Microsoft Zune – iPOD killer? Sony PSP compete? fight Apple iTunes? and more […]

  4. roanne said,

    Before, I don’t really seem that there’s this big rivalry happening between iPod and Zune coz that’s a way overboard. but it seems microsoft keeps on sensationalizing their product (zune) to beat apple’s iPod.

    but hey, heard of youtube’s microsoft designed the iPod box? looks like may be partners in crime after all. :P

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